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This domain states the following, "A home is not a home because of its room dimensions or the color of the walls." We observed that the web site stated " It is about how you feel when you walk through the front door." It also stated " And the way you can instantly envision your life unfolding there. This is about more than real estate. It is about your life and your dreams. Keller Williams Realty takes a different approach to real estate, one that is built on personal touches, win-win deals and positive results." The header had St. Charles real estate as the highest ranking keyword. It was followed by St. Charles homes for sale, St. Charles home values, and Defiance homes for sale which isn't as ranked as highly as St. Charles real estate. The next words the site uses is Augusta homes for sale. Augusta home values was also included and will not be seen by search engines.